We have been on the public relations market since 1993
Since then, we have been working successfully on hundreds of projects for multinational and domestic corporations, mid-sized companies, professional associations and non-profit organizations. Our solutions win awards annually in professional competitions at home and abroad.
As a founding member of the Czech Association of Public Relations Agencies (APRA), we monitor and co-define trends in the field of PR and strive to push the boundaries of public relations forward. We are certified according to the International Quality Management Standard ICCO CMS. Through our long-standing proven partners, we are able to provide services on foreign markets while guaranteeing their quality.

Václav Pavelka
Chief consultant and agency founder
Václav Pavelka is the founder and main consultant of Native PR, specializing in strategic consulting, crisis communication and influencing public opinion. He has worked for hundreds of Czech and multinational companies and professional associations and has an extensive network of contacts in the corporate sphere, state administration and the media. He is also a long-time member of the management of the professional organization APRA, of which he was a chairman for 4 years. In 2019, he received an award for lifetime contribution in the field of public relations. He studied international relations and business law at the University of Economics in Prague.

Tomáš Kubík
Managing director
Tomas Kubik is a managing director of the agency. He focuses mainly on strategic communication, brand positioning, crisis communication, employer branding and internal communication. Tomas has worked in PR and communication industry for more than 17 years. He has expereince both from in-house and agency environment. For example, he worked as Internal Communication Leader in GZ Media and as Communication Manager for CZHUSK region at IKEA, where he was also member of regional Management Team. Within the agency experience, he focused on both product and corporate communication. He provided strategic consultancy, communication services and implementaion of plans and campaigns for both Czech and international companies and brands.

Markéta Kaclová
Account Director
Markéta Kaclová is our Account Director. She specializes mainly in strategic communication, HR marketing, product communication and is an expert in crisis communication, media relations and copywriting. Markéta has been working in the agency environment for more than 15 years and prior to joining PR she worked for many years as a journalist. During her career, she has provided communication services to dozens of local companies, start-ups and multinational corporations in the IT and FMCG sectors. She had the opportunity to contribute in the entry of Google and YouTube on the Czech market, to help with the communication of the T-Mobile Rozjezdy project for 10 years, and to implement several successful HR communication campaigns for the client LMC, which regularly won Czech and European awards.